IKEA to Use Only Better Cotton

IKEA Sustainability Report

IKEA has committed itself to 100% Sustainable cotton by 2015

Presenting its Sustainability Report 2010 , Swedish company IKEA has pledged to switch to 100% better cotton by 2015, committing itself to using sustainable cotton that adheres to Better Cotton Initiative (BCI) standards.

“Our engagement has continued to generate very encouraging results, despite devastating floods in Pakistan, and the share of more sustainable cotton in the IKEA range has increased. We now aim to reach 100 percent by the end of 2015”, the report says.

More than 80,000 farmers in India and Pakistan are now using better farming practices as a result of IKEA supported projects, and the share of more sustainable cotton in the IKEA range more than doubled in FY10.

IKEA is planning to improve conventional cotton production with the help of its partners to make it environment friendly, globally available and without the pressure of premium prices.

BCI (which has founding members like Adidas, IKEA and H&M) is in the process of evaluating a set of draft criteria for “better” cotton in West Africa, Brazil, Pakistan, and India. IKEA knows that it is not possible to replace all the cotton with green material. Therefore, they have decided to go for sustainable cotton which makes both business and environmental sense.

Besides better cotton, the company also aims to work on other aspects of sustainability in cotton production. According to the report, between 2009 and 2015, some 10 million children will benefit from the IKEA Foundation-supported programmes, managed by UNICEF and Save the Children. IKEA plans to improve the lives of children and artisans in around 20,000 villages in the carpet-making districts of India and in the cotton and cotton seed-growing areas in India and Pakistan. IKEA is also making efforts to propagate more sustainable water management practices in cotton producing areas in India and Pakistan.

IKEA and its partners have developed a joint strategy to speed up the implementation of Better Cotton as a tradable commodity. They have planned to run 10 Solidaridad cotton projects in India and two WWF projects in Pakistan. The goal is to reach a production of one million tonnes of Better Cotton by 2015.

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