Joyjit Talukdar 

“The most fascinating part is not just about designing an organic line, but also creating an awareness amongst people about the long term benefits of organic cotton and how it is not just beneficial for the individual but also for the environment,” says Joyjit Talukdar. He sources organic cotton from Tamil Nadu and Karnataka and feels that every individual can make a conscious choice with clothes that can flag off a better world.

A Philadelphia’s Moore College of Art and Design graduate, Auralis works in New York and Puerto Rico promoting projects that develop local and sustainable economies. She sources organic cotton mainly from India and China, and all of her label Aurals’ organic cotton is Organic Exchange certified. Her recent collection of Spring 2011 uses organic cotton dobby mixed with hemp amongst other organic cotton blends.

Wendell Rodericks 

His initiative to revive the tradition of Goan weavers was widely appreciated last year. He presented his Kunbi Tribe collection at the Wills Lifestyle India Fashion Week. According to Rodricks,” Marginalised by main stream society, denounced to the lowest rung of the caste ladder and used today for dancing entertainment, the Kunbis deserve to be addressed as the original inhabitants of the land i.e. Goa.

Raghavendra Rathore 

He was born and brought up in the ancient city of Jodhpur, Rajasthan and he studied designing in New York. Raghavendra Rathore is famous for mixing the rich past for inspiration with contemporary trends to create a “new appeal”.  Rathore used organic cotton in his Spring Summer 2008 collection. He sources his organic cotton from Maharashtra.

Anita Dongre 

Anita is a familiar name in India when it comes to ethical fashion. She is known as a designer who embodies empathy in her creations. She launched her organic collection’ Grassroot’ last year. The clothes in the collection were naturally dyed and fresh in terms of designs. She also showcased her TIMELESS line at Lakme fashion Week Winter/ Festive 2010. She used organic cotton and vegetable dyes and hand block prints for this line.

Lecoanet Hemant 

“Organic Cotton is the best way to go for cotton”, says fashion designer Hemant Sagar whose label Lecoanet Hemant is offering its first organic cotton collection called LH Cares.Lecoanet and Hemant are a Gurgaon based designer duo that have previously worked in Paris and have been presenting haute couture and ready to wear collections since 1984.

Photo of The Week

H&M's Conscious Collection



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